Ena

Finding inspiration in nature

Launched in 2015, Ena is an Australian skincare company using clean, quality, natural ingredients with an accessible price point. Ena wanted branding that would appeal to a design-conscious shopper and stand out in a cluttered marketplace dominated by minimal, monochromatic and typographic labels.

We worked closely with Ena to create a considered brand identity and illustrative packaging for product labels — one inspired by natural elements, organic forms and landscapes. The illustration was adapted into four different colour ways to subtly distinguish each fragrance profile.

The illustrations were inspired by natural elements, organic forms and landscapes. We painted a set of watercolour textures and overlapped the forms, and the illustration was adapted into four different colour ways to subtly distinguish each fragrance profile.

We continue to work with Ena on the evolving product line and packaging. The brand has gone from strength to strength, with what started in the founder’s kitchen now being stocked in over 200 stores around Australia and overseas, and featured in boutique hotels.

“Working with the team at Ortolan is one of the most enjoyable parts of running my business. The whole process has been seamless, from the briefing stage right through to the finished product. Ortolan are professional, efficient and a delight to work with. But it’s the stunning design that has been an integral part of our brand’s success, gaining Ena a worldwide following.”

Lindy Lloyd
Founder